HPA Tech Retreat: The DPP’s Report on Next Gen Production
By Debra Kaufman
The Digital Production Partnership (DPP) is a London-based media industry business network, with a membership of 400+ companies representing the entire content supply chain. Eighteen months ago, the DPP issued the Production Business Survey report, detailing the operations of 57 production companies vis-à-vis the cloud. What it found was discouraging, so the DPP set its sights on another survey on Next Generation Production. At the HPA Tech Retreat, managing director Mark Harrison presented the findings.
“With the Production Business report, we learned that production doesn’t really like the cloud,” said Harrison. “Yes, they do use workplace collaboration tools but when it came to creative collaboration it was pretty much nonexistent. Thirty-three percent of the companies had software delivered as a service, and two percent — one company — moved their systems to the cloud. Just 40 percent used cloud storage, even for backup.”
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