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May 24, 2020 Video

NET Critical Conversations: The New and Better Normal



Join HPA NET Critical Conversations for a discussion with Avid CEO and visionary Jeff Rosica. Where is the industry heading, how will it transpire, how will we all be affected, and how can we succeed during this time of transition? Jeff’s perspective is informed by his history developing new broadcast and remote workflows at BTS, Thomson, Technicolor, and Grass Valley, where he worked on the forefront of moving the industry from analog telecine to digital, developing the first direct to disk/SSD camcorder, and driving the transition of acquisition from film to digital with the Viper. Learn from Jeff where his vision is taking Avid and the industry next.


Jeff Rosica was appointed CEO of Avid in February 2018. He joined the company in 2013 as Senior Vice President of Worldwide Field Operations and later became Senior Vice President, Chief Sales and Marketing Officer. He has more than 30 years of experience in broadcast, media and entertainment technology, which includes a variety of senior leadership roles for Thomson/Grass Valley and Philips Electronics.

Mark Chiolis

Mark Chiolis is the Director of Business Development for Mobile TV Group (MTVG), which provides facilities for over 4,000 live professional and college sports events with more than 35 mobile units based throughout the U.S. MTVG has been leading the 4K/UHD/HDR live event production with key broadcasters, networks and distribution companies.

Mark is currently working to interface with customers and partners to develop and support MTVG’s entertainment, egames, and esports events with current and new trucks.

Prior to MTVG, Chiolis worked in marketing, business development, and sales for Grass Valley, Thomson, Technicolor, Philips, and BTS as well as at television stations KMUV, KRBK and KVIE.

Chiolis is an active board member of the HPA, an associate member of the American Society of Cinematographers, past section manager of SMPTE, member of STE, SBE and California Broadcasters Association.

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