HPA Tech Retreat: Panel Ponders New Era of Post Production

In what was perhaps the most forward-looking panel yet to appear onstage at the HPA Tech Retreat, a group of six professionals from across the post-production industry made the case Thursday afternoon that the future of post would be more distributed, more accessible, and very much dependent on cloud technologies. The “Virtual/Distributed Post” panel, moderated by Creative COW‘s Debra Kaufman, featured individuals working to develop and deploy technologies that break the mold of traditional post-production facilities.

Rather than thinking of post-production as a serial process, the panelists agreed, where one step follows the next, it is time to start thinking of production as a parallel process, where many things can happen at once.

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