HPA Tech Retreat Gets Underway This Week in Palm Springs
The Hollywood Post Alliance’s Tech Retreat began its first full day of programming Tuesday morning, marking the 20th consecutive year of the event. Held at the Hyatt Regency in Indian Wells, CA, the event is a combination tech symposium and trade show, which brings together professionals working in various aspects of motion picture and television post-production to discuss emerging trends and technologies. Tuesday’s program featured a daylong session: “The New Normal is Anything But — How Digital Technology from Creation to Consumption Impacts Everything.”
Speaking to a full hall in the Regency conference center’s main ballroom, HPA President Leon Silverman opened the program with a presentation outlining the evolution of post-production over the last thirty years, beginning with the introduction of the first non-linear editing system in 1984. Silverman’s remarks highlighted both the challenges and opportunities that face the industry as a result of the transition to completely digital methods of content creation and distribution.