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February 16-20, 2025 The Westin Rancho Mirage Golf Resort & Spa • Rancho Mirage, CA

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Innovation Zone Applications Open!

Key Dates

  • Innovation Zone Open for Applications – Open Now – Limited Spaces Remaining
  • Member Registration Open – August 16
  • Call for Proposals For Conference Sessions deadline – October 18
  • Non-Member Registration Open – November 15 (Become a Member for discounted registrations!)
  • Speaker Notifications – November
  • Cancellation Deadline for Conference Registrations – January 23, 2025

About the HPA Tech Retreat:

The HPA Tech Retreat is unique among entertainment industry events, where world-class leaders in engineering, technology, creativity, and business step away from their daily routines to explore and experience the most compelling topics in content creation, management, and dissemination. This exclusive gathering fosters authentic discussions among experts, offering insights and debates that you won’t find anywhere else.

At The HPA Tech Retreat, ideas are rigorously examined and debated not only in onstage presentations but throughout every moment of the event—from spirited golf tournaments and intimate roundtable breakfasts to evening dinners and nightcaps.

As a non-profit trade association, The HPA Tech Retreat is dedicated to advancing the interests of the professional entertainment industry. From studio executives to creatives, technologists to engineers, the Tech Retreat provides answers, education, and resources to help shape the future of our field.

What to Expect at Tech Retreat:

Experience five days of dynamic and engaging programming at the Tech Retreat, where each day is balanced with expert-led on-stage presentations and numerous opportunities for networking and fun. From in-depth discussions to relaxed social activities, the Tech Retreat is designed to be both enlightening and enjoyable.

Here’s what you can look forward to at the HPA Tech Retreat:

Main Stage Presentations:
The Tech Retreat features main-stage programming from Monday to Thursday. Monday and Tuesday’s sessions are curated by HPA volunteers based on the most compelling issues, technologies, and trends in the industry. Wednesday and Thursday sessions come from submissions sent in by experts across various disciplines, curated by Mark Schubin. The call for proposals for these sessions is open to anyone interested in presenting from August 1 – October 18.

Breakfast Roundtables:
Start your day with a blend of delicious food and insightful discussion at our breakfast roundtables. Pull up a chair and engage with a group of thought leaders as subject matter experts present on various topics in a relaxed, informal setting. Enjoy your parfait while asking questions, debating ideas, and expanding your knowledge. It’s Bon Appétit with a side of insight. Interested in hosting a roundtable? Click here.

Innovation and Networking:
The on-stage programming is only the beginning. From Monday to Wednesday, attendees can explore the latest advancements at the Innovation Zone, an interactive environment where you can kick the tires on the latest, greatest, and coolest technologies. The Innovation Zone is the place for a cocktail reception on Tuesday and a food truck extravaganza on Wednesday evening for a fun networking boost alongside numerous other brunches, lunches, and parties throughout the week. Interested in showcasing your technology in the Innovation Zone? Click here.

An Exclusive Venue:
The Westin Rancho Mirage Golf Resort & Spa is dedicated entirely to the 2025 HPA Tech Retreat. Beginning February 16th, this resort will be an exclusive and lively nexus for the tech and creative communities. That’s right, the entire venue will be in full Tech Retreat mode, from the Sunday golf tournament to the final 30th Anniversary Celebration, fostering an environment ripe for networking and innovation.

Golf Tournament and Sunday Activities:
For those who want to enjoy a little time in the desert before the sessions kick-off, Sunday Funday is for you. Attendees can join a range of activities including our 2nd Golf Tournament, yoga, pickleball or just some pool time in the sun.

Relax And Recharge:
Throughout the week attendees will have access to our relaxation lounge, where you can recharge after some hardcore learning and networking. Or, enjoy one of the many resort offerings such as yoga, pickleball, or the day spa. Corporate Members get to unwind in an enhanced VIP member lounge with premium amenities.

The Who’s Who of the Industry:
Participants at the HPA Tech Retreat span a diverse range of backgrounds, from Oscar winners and studio technology chiefs to NASA scientists and executives from leading tech hubs. Whether you’re just starting in the industry or you’re an established legend, everyone is welcome. This is a space where every voice and perspective matters. Attendees come together to engage deeply with forward-looking trends and technologies in the content creation ecosystem, tackling current issues from fresh and varied viewpoints.

How to Participate

The HPA Tech Retreat is what it is because of its incredible participants — from presenters and attendees to sponsors and IZ participants. There are many ways to get involved, and we’d love to have you do so!

  • Attend: You can’t participate if you’re not in attendance! HPA Member registration opens on August 16. Non-member registration opens on November 15.
  • Sponsorship: Showcase your support and gain visibility with the people in our industry that matter. There is a wide range of sponsorship opportunities, and we’d love your support!
  • Present: Share your expertise by submitting a proposal for a Wednesday/Thursday presentation.
  • Innovation Zone: Apply to showcase your company’s latest innovations.
  • Breakfast Roundtables: Contribute to informal discussions each morning on topics of your choice.
  • HPA Membership: Join the community and enhance your engagement. Membership includes discounted rates, exclusive registration windows, access to our member lounge, and so much more.
Participating Companies
View Schedule »

Tech Retreat Features

Monday
TR-X

TR-X is a half-day deep dive into a new topic each year. From sports broadcasting to extreme production, the topic may change each year, but the insights are always mind-blowing. Curated by Mark Ciolis.

Tuesday
Supersession

Why so super? This session has been on the cutting edge of technology and workflows in today’s ever-changing landscape. Simply put, this day is not to be missed – in the past, we’ve put together short films live from across the globe, installed two state-of-the-art 3D theaters in the ballroom to showcase the workflows of “Avatar: The Way of Water,” and last year a deep dive into AI and advanced animation filmmaking techniques. Stay tuned for what’s in store this year…

Wednesday/Thursday
Peer-Presented Sessions

The launchpad and very foundation of the Tech Retreat. Two full days of panels and presentations about the most important and intriguing ideas today, given by the people who know the most about them–you! Curated by Mark Schubin.

Innovation Zone
Innovation Zone

Open Monday-Wednesday, the Innovation Zone is where individuals and companies showcase their newest and most innovative technologies with the participants of the HPA Tech Retreat.

Register Now!
Sponsorship Opportunities

Schedule

Tech Retreat 2025 Conference Program. Schedule is subject to change. Check Back – More to Come!

Sunday, February 16 | Resort Activities Day & Attendee Welcome Drinks

10:00 am – 6:00 pm
Registration Open
11:00 am
HPA Golf Tournament Check-In & Driving Range Opens
12:15 pm – 5:15 pm
HPA Golf Tournament & Lunch

(sponsorships available)

1:00 pm – 3:00 pm
Pickleball Tournament & Free Play
2:00 pm – 3:00 pm
Yoga
6:00 pm – 7:30 pm
Welcome Cocktails

All conference attendees welcome. Kick off the Tech Retreat in style and start the conversation over a cocktail or two.

Monday, February 17 | HPA TR-X, Innovation Zone

9:00 am – 5:30 pm
Registration Open
9:30 am – 11:00 am
Welcome Networking Brunch
9:30 am – 7:00 pm
Innovation Zone open for appointments
1:00 pm – 6:00 pm
HPA TR-X: Affordable Production

This year, the popular TR-X session will focus on insights from behind the scenes of affordable productions. The afternoon includes case studies, panel discussions and keynotes that feature leading creatives and technologists who share experiences and expertise.  Panels and speakers will share their real-world experiences of bringing high end productions, sports productions, and lower budget productions to outstanding results with limited resources. Current panelists include a keynote from Michael Cioni, and discussions with Kathryn  Brillhart, Lori H. Schwartz, Angela Victor, Julian Higggins, Christopher Nichols, Alex LoCasale, Renard Jenkins, Erik Weaver, Jason Dachman, Brandin Grams,  David Shapiro, Nick Busto, Tahira Foy, Starry H. Focus, Brian Tran, Lina Sanchez, Kiera Williams and more.

1:00 pm – 1:10 pm
Setting the Stage

HPA Board Members, and HPA TR-X Co-Chairs, Mark Chiolis and Craig German, will take a few minutes to set the day up, provide an overview of the panels and presenters and let you know the walk-away expectations at the conclusion of today’s programs. HPA President Kari Grubin will kick things off with a 1-2 minute welcome at the very top.

  • Kari Grubin, HPA
  • Mark Chiolis, Mobile TV Group
  • Craig German, HPA
1:10 pm – 1:45 pm
Opening Keynote - TBA
1:45 pm – 2:25 pm
The Art of Filmmaking: Mastering Affordable Film Production
Join us for an insightful and practical panel discussion on the art of creating high-quality films without breaking the bank. This panel features a diverse group of young industry leaders who will share different creative solutions, budget management tips, equipment and technology options, collaboration facts and post-production workflows that will help you to create top notch quality films on a tight budget. This panel promises to be an engaging and educational experience, offering practical advice and real-world examples from those who have mastered the art of affordable filmmaking.
  • Moderator: Lina Sanchez, Fox Entertainment
  • Tahira Foy, Arsenal
  • Brian Tran, Day For Nite
  • More panelists TBA
2:25 pm – 2:55 pm
TBA
2:55 pm – 3:25 pm
TBA
3:25 pm – 3:40 pm
Refreshment Break
3:40 pm – 4:25 pm
TBA
4:25 pm – 5:10 pm
Get in The Game: Creative Strateiges to Make Sports Production More Affordable

Affordable can have many meanings in today’s live sports productions depending upon who you are, what you are working on and your distribution and delivery requirements. In the beginning you were limited to film production and the costs associated with the equipment and the media. As the industry transitioned to portable cameras and recorders the cost structure changed once again but for the most part still required a very large capital investment or high rental fees for the use of the equipment and crew. As the cost of the equipment has come down, with the same, similar, or even higher quality, the options for producing sporting events has opened up and allowed additional down market event coverage to be financially justified and is continuing to gain an audience. With smaller imaging devices, drones, 360 and AR/VR cameras and headsets these are continuing to expand the affordable options to the creative team to use in their toolset. Join SVG Editorial Director Jason Dachman as he moderates a panel of production executives and technologists that are working to democratize our workflows so that more events can be produced at an affordable price to hopefully continue growing the audience and demand for live sports production on a global basis. What are the new options they are working with, what challenges do they face and what results have they been able to generate as they continue to push the boundaries and challenge the status quo with today’s projects and their plans for the future.

  • Moderator: Jason Dachman, SVG
  • Brandin Grams, The Rowing Channel
  • David Shapiro, Pixellot
  • Nick Busto, NBC Sports NEXT
  • More panelists TBA
5:10 pm – 5:50 pm
The Art of Cost-Effective Techniques for High-End Productions

Join industry filmmakers as they reveal how they achieve high-end production quality while working within tight budget constraints. This dynamic session will feature perspectives from experienced professionals, including directors, producers, visual effects artists, and studio executives. Dive into their workflows, learn about the challenges they faced, and hear their invaluable lessons and strategies for navigating cost-effective production. Gain actionable insights that you can apply to elevate your own projects and create impactful productions without breaking the bank.

  • Moderator: Lori H. Schwartz, Story Tech
  • Christopher Nichols, Chaos
  • Alex LoCasale, Torchlight
  • More panelists TBA
5:50 pm – 6:00 pm
TR-X Closing Thoughts Wrap Up

Co-Chairs, Mark Chiolis and Craig German, kicked this off earlier and they will provide a short wrap up and their own thoughts, as they know they are the only obstacle standing between you and the networking and cocktail event!

  • Mark Chiolis, Mobile TV Group
  • Craig German, HPA
6:00 pm – 7:00 pm
Networking Reception in Innovation Zone

(sponsorships available)

Tuesday, February 18 | Roundtables, Supersession, Innovation Zone, Conference Dinner

7:00 am – 6:30 pm
Registration Open
7:30 am – 8:30 am
Breakfast Roundtables
  1. Catena and the control plane: an update, Chris Lennon, Ross Video
  2. QLoRA for ethically teaching Gen AI your brand, Melody Kellis, Amazon
  3. From 360 & IMAX to spatial content, JP Castel, Evercast
  4. The potential for AI-powered digital replicas, Marcus LeVere, MySavepoint
  5. Modern imaging: haunted by the ghost of the CRT (SDR), Sam Bilodeau, Dolby
  6. Creating XR Content to Increase Viewer Engagement, Ehsan Shokrgozar, AWS
  7. Looking beyond MaxFALL/MaxCLL in HDR workflows, Lakshmanan Gopishankar, Telestream
  8. Tracking digital assets against script changes, Tram Le-Jones, Backlight
  9. How are you automating your production pipelines? Jase Lindgren, Perforce
  10. AI for localization and performance editing, Peter Busch, Flawless
  11. Easy SDR to Dolby Vision conversion options, Tim Walker, AJA Video Systems
  12. Is your metadata game plan working? Michael Gitig, Iodyne Pro Data
  13. Cloud vs. on-prem computing in post production, Matt Bach, Puget Systems
  14. Challenges & opportunities in cloud mastering & QC, Brandon Heaslip, Colorfront USA
  15. AI and filmmaking, Barbara Ford Grant
  16. AI & other advanced tech for start-ups, Ethan Jacks, MediaBridge Capital Advisors
  17. Using JPEG XS in ST2110 and IPMX, Siegfried Fößel and Philipp Eibl, Fraunhofer IIS
  18. Navigating AI security vulnerabilities in localization, digital film, & dubbing, ConvergentDS
  19. Virtual production: what’s working, what’s not, how it’s evolving, Nathan Bazley, NantStudios
  20. AI discovery, Jason Perr, Perifery
  21. Lights, Camera, AI: The Magic of Video Understanding, Travis Couture, Twelve Labs
  22. How tech-viz & pre-viz streamline VP on set, Carlos Perez, Disguise
  23. The technology adoption curve: where do you fall? David Leopold, LucidLink
  24. Exploring the 8K ecosystem & benefits of immersive viewing, Juan Reyes, 8K Association
  25. Importance of production metadata in automating VFX, Mike Urban, The Rebel Fleet
8:30 am – 7:15 pm
Innovation Zone open for appointments
9:00 am – 5:30 pm
HPA Supersession: Topic TBA
6:00 pm – 7:00 pm
Innovation Zone Open with Cocktails (dedicated demo time)

(sponsorships available)

7:30 pm – 8:45 pm
Tuesday Night Networking Event (Cocktails and Dinner Reception)

Sponsored by The Studio B&H

Wednesday, February 19 | Roundtables, Conference Sessions, Innovation Zone

7:00 am – 7:00 pm
Registration Open
7:30 am – 8:30 am
Breakfast Roundtables
  1. Security challenges (and more) with live stream distribution, Chris Lennon, Ross Video
  2. Generative AI for media distribution sales, Buzz Hays, Google Cloud
  3. 3D object asset collaboration, JP Castel & Tommy Snyder, Evercast
  4. The potential for AI-powered digital replicas, Marcus LeVere, MySavepoint
  5. Consumer viewing in very dark rooms: an important use case? Craig Todd, Dolby
  6. Generative AI from content creation to distribution, Robert Raver, AWS
  7. Looking beyond MaxFALL/MaxCLL in HDR workflows, Lakshmanan Gopishankar, Telestream
  8. AI on location: use cases and approaches, Jimmy Fusil, Tsecond
  9. What’s in your AI Toolkit? How’s it going? Jase Lindgren, Perforce
  10. AI for localization and performance editing, Peter Busch, Flawless
  11. Live/real-time workflows utilizing virtual I/O & AWS CDI, Scott​ Matics, AJA Video Systems
  12. On-set security: pProtecting IP at the edge, Michael Gitig, Iodyne Pro Data
  13. The state of hardware and why Hollywood should care, Jon Bach, Puget Systems
  14. Challenges & opportunities in cloud mastering & QC, Brandon Heaslip, Colorfront USA
  15. TPN: what’s new for 2025! Terri Davies, TPN
  16. Boosting the score: enhancing efficiency with AI, Glen Sakata, Dalet
  17. AI-based subtitling and dubbing, Siegfried Fößel and Philipp Eibl, Fraunhofer IIS
  18. Reducing duplication for multiple studio security assessments, M. Gilliat-Smith, ConvergentDS
  19. The perfect hybrid/remote production work environment, Sean Lee, Open Drives
  20. Photosensitive epilepsy testing delivery requirements, John Harris, HardingFPA
  21. Dailies reimagined: AI-assisted workflows, Travis Couture, Twelve Labs
  22. Importance of 3D laser scanning for productions, Jamie Featherston, Leica Geosystems
  23. Harmonizing Virtual Production and Visual Effects, Mathieu Mazerolle, Foundry
  24. Instant cloud collaboration—anywhere on the planet, Colby Winegar, Storj
  25. Next-gen VP: what to expect & how to prepare, Addy Ghani
  26. Who should pay for camera to cloud? Derek Schweickart, Adobe
  27. Streaming, movies, TV: what’s impressing you and why? Julie O’Grady, LucidLink
  28. Understanding the MPA Best Practices V5.3 for TPN, Juan Reyes, Tech Align Group
  29. Using production metadata to automate the supply chain, Mike Urban, The Rebel Fleet
8:30 am – 8:30 pm
Innovation Zone open for appointments

See program below for dedicated Innovation Zone hours

8:30 am – 8:45 am
Breathe
8:45 am – 8:55 am
Welcome
  • Kari Grubin, HPA
8:55 am – 9:15 am
Introduction & Technology Year in Review
  • Mark Schubin, Program Maestro, HPA Tech Retreat
9:15 am – 9:40 am
What CES 2025 Means for the Media Industry
  • Mark Harrison, DPP
9:40 am – 10:00 am
What do CTOs really think? Key findings from the DPP Media CTO Survey
  • Mark Harrison and Rowan de Pomerai, DPP
10:00 am – 10:30 am
Deploying an UltraHD Broadcast Experience Through HDR and SDR Infrastructures
  • Moderator: Michael Zink, LG Electronics and the Ultra HD Forum
  • Bill Baggelaar, UHD Alliance
  • Annie Chang, Universal Pictures
  • additional panelists to be announced
10:30 am – 10:50 am
Refreshment break
10:50 am – 11:00 am
Joshua Pines Opines Joshingly
  • Josh Pines, Picture Shop
11:00 am – 11:30 am
Is the industry sitting on an AI goldmine or a ticking timebomb?
  • Rich Welsh, Deluxe
11:30 am – Noon
How entrepreneurs can successfully launch, fund, and grow a start-up tech company in the M&E sector utilizing advanced technologies including AI
  • Moderator: Ethan Jacks, MediaBridge Capital Advisors
  • panelists to be announced
Noon – 1:58 pm
Lunch break; Innovation Zone open
Noon – 1:30 pm
WIP Lunch: Topic TBA

Year after year, a standout event at the HPA Tech Retreat is the Women in Post Luncheon—an inclusive gathering where both women and men are invited to glean insights from expert panelists carefully curated by our Women in Post Committee.

1:58 pm – 2:00 pm
Quiz answer and announcements
2:00 pm – 2:30 pm
Behind the Screens: Pushing The Boundaries of Live Entertainment at Sphere
  • Moderator: Jonathan Martin, WEKA
  • panelists to be announced
2:30 pm – 3:00 pm
Live Event Tech: Tours, Festivals & Residencies – IMAG to Streaming
  • Moderator: Mark Chiolis, Mobile TV Group
  • Jim Toten
  • Jeff Carman
3:00 pm – 3:30 pm
Olympics Open and Coverage 2024: Advancing Live Production Technology
  • Renard Jenkins, I2A2 Technologies, Studios & Labs
3:30 pm – 4:00 pm
AI in Live Sports Production: Yes, a Sustainable Tech Solution
  • Barbara Lange, Kibo121
4:00 pm – 4:20 pm
Refreshment break
4:20 pm – 4:45 pm
MLSE’s Journey in Adopting Video Foundation Models for Content Creation
  • Ryan Khurana, Maple Leaf Sports & Entertainment, & Travis Couture, Twelve Labs
4:45 pm – 5:10 pm
Harnessing Gen AI to Elevate Accessibility, Inclusivity, and Compliance in Media, Entertainment and Sports
  • Carin Forman, AWS
5:10 pm – 5:35 pm
Re-Thinking Fast Turnaround Workflows for the Cloud
  • Chris Swan, AWS UK
5:35 pm – 6:00 pm
Transforming Archives into Active Content Libraries: Unlocking the Potential of Legacy Media
  • Moderator: Soyoung Lee, Twelve Labs
  • Heidi Shakespeare, Memnon Archive Services
6:00 pm – 6:10 pm
What Just Happened? A Review of the Day by Annie Chang and Leon Silverman
6:10 pm – 8:00 pm
Innovation Zone with cocktails & Food Truck Night (last chance for Innovation Zone)

(sponsorships available)

8:30 pm – 1:00 am
After Party

(sponsorships available)

Thursday, February 20 | Roundtables, Conference Sessions

7:15 am – 5:00 pm
Registration Open
7:30 am – 8:30 am
Breakfast Roundtables
  1. On-prem – cloud – remote, John Harris, Projective
  2. Using AI to identify piracy, Toby Scales, Google Cloud
  3. What’s new in AI open source & other techno-collaborations, Andy Maltz, General Intelligence
  4. The potential for AI-powered digital replicas, Marcus LeVere, MySavepoint
  5. Modern imaging: haunted by the ghost of the CRT (SDR), Sam Bilodeau, Dolby
  6. Re-thinking fast-turnaround workflows for the cloud, Chris Swan, AWS
  7. Looking beyond MaxFALL/MaxCLL in HDR workflows, Lakshmanan Gopishankar, Telestream
  8. Remote work in post production: trends & opportunities, Jimmy Fusil, Remoto
  9. Teaching version control concepts to art teams, Jase Lindgren, Perforce
  10. AI for localization and performance editing, Peter Busch, Flawless
  11. Data storage materiality and the environment, Linda Tadic, Digital Bedrock
  12. TBA
  13. Understanding the needs and bottlenecks of post production, Matt Bach, Puget Systems
  14. TBA
  15. TBA
  16. Boosting the score: enhancing efficiency with AI, Glen Sakata, Dalet
  17. TBA
  18. TBA
  19. TBA
  20. TBA
  21. AI for supplemental sports content creation, Travis Couture, Twelve Labs
8:30 am – 8:43 am
Breathe
8:43 am – 8:45 am
Quiz answer & announcements
8:45 am – 9:15 am
Navigating the New Normal: Production Trends and Industry Shifts in TV and Film
  • Alex LoVerde, ProdPro
9:15 am – 9:45 am
AI Was Not the Great Disrupter
  • Moderator: John Footen, Deloitte Consulting
  • Jason Williamson, Deloitte Consulting
  • Seth Hallen
9:45 am – 10:15 am
Love Hurts – But It Doesn’t Have to in the Cloud!
  • Moderator: Annie Chang, Universal Pictures
10:15 am – 10:35 am
Refreshment break
10:35 am – 11:05 am
Harmonizing Virtual Production and Visual Effects
  • Mathieu Mazerolle, Foundry
11:05 am – 11:35 am
Understanding the Threat Landscape of AI workflows in Localization, Digital Film, and Dubbing
  • Mathew Gilliat-Smith, ConvergentDS
  • Ben Stanbury, The Walt Disney Studios
  • Keith Ritlop, ConvergentDS (formerly Disney, NBCU, Fox)
11:35 am – 12:05 pm
Standards, SMPTE, and ISO
  • Sally-Ann D’Amato, SMPTE
  • Thomas Bause Mason, SMPTE
  • Renard Jenkins, I2A2 Technologies, Studios & Labs
  • Andy Maltz, General Intelligence
12:05 pm – 1:28 pm
Lunch break
12:05 pm – 1:28 pm
Lunch & Learn: Program TBA
1:28 pm – 1:30 pm
Quiz answer & announcements
1:30 pm – 1:50 pm
From Stone Age to Screen Age: The Epic Tale of Visual Storytelling
  • Seth Hallen and Alan Lasky
1:50 pm – 2:20 pm
AI Applications in Media Workflows
  • Moderator: Thomas True, NVIDIA
  • panelists to be announced
2:20 pm – 2:50 pm
Bridging the Uncanny Valley: Artificial Individual Intelligence (Aii)

Join us for an insightful discussion on how Artificial Individual Intelligence (Aii) will be the key to having AI-based “tools” become accepted and adopted “beings.”  Unlike massive Artificial General Intelligence (AGI) or Artificial Super Intelligence (ASI) systems, Aii focuses on the unique character and emotional depth of AI entities, each with distinct personalities, and enabling the building of lasting relationships with humans across platforms. Aii goes beyond functional chatbots to create “living” companions with self-awareness, empathy, and emotive voice, fostering meaningful connections between humans and AI. We’ll explore the future of AI in entertainment, showcasing how it can expand opportunities for creators, artists, and studios, turning GenAI into a technology that grows the industry and generates new revenue streams for artists, versus taking jobs away…creating a true AI-powered Win/Win in our industry.

  • Dave Ginsberg and Jerry Rees, Artificial Individual Intelligence
2:50 pm – 3:20 pm
Shaping Stories with Media Intelligence: From Search to Storytelling
  • Morgan Prygrocki, Adobe
3:20 pm – 3:50 pm
Equitable Entertainment: Customers with Disabilities and Content Accessibility
  • Lee Eigner, Sony Music
3:50 pm – 4:10 pm
Refreshment break
4:10 pm – 4:40 pm
How Do I Deal with All These Live Streams?
  • Moderator: Chris Lennon, Ross Video
  • panelists to be announced
4:40 pm – 5:00 pm
Media Cyber Security and Trust
  • Hans Hoffmann, European Broadcasting Union
5:00 pm – 5:25 pm
Vid2Vec: the First AI-Driven “Narrative Grammar” for Film & TV
  • Yves Bergquist, Entertainment Technology Center – USC Cinematic Arts
5:25 pm – 5:50 pm
Creative Flow or Friction? Exploring Artists’ Emotional and Cognitive Responses to AI in Media Production
  • Holly Beavon, Fielding Graduate University
5:50 pm – 6:00 pm
What Just Happened? A Review of the Day by Annie Chang and Leon Silverman
OFFICIAL END OF 2025 HPA TECH RETREAT
6:00 pm – 6:10-ish
Post-Retreat Treat: The “Ghost Army” That Fooled Hitler
  • Anne Brooker-Grogan and Ed Grogan
6:10-ish
Door Prize Raffles

Must be present to win.

REGISTER NOW

2025 Tech Retreat Participating Companies

  1. 3 Ball Entertainment
  2. 6P Color, Inc
  3. 8K Association
  4. Absen
  5. Adobe
  6. AJA Video Systems
  7. ALT Systems, Inc.
  8. Amazon AWS
  9. Amazon Studios
  10. AMD
  11. Annex Pro Inc
  12. AOTO
  13. ARRI
  14. Artificial Individual Intelligence
  15. Autodesk
  16. AWS UK
  17. Backlight
  18. Barco
  19. Bitpress
  20. Blackmagic Design
  21. Bria AI
  22. Cambridge Research
  23. castLabs
  24. Chaos
  25. Christie Digital Systems
  26. CineCert Inc.
  27. Cinesys
  28. Colorfront
  29. ConvergentDS
  30. Corser
  31. CUNY TV
  32. Dalet
  33. Dell Technologies
  34. Deloitte Consulting
  35. Deluxe
  36. Deluxe Media
  37. Department of Defense
  38. Digital Bedrock
  39. Disguise
  40. Dolby Laboratories, Inc.
  41. DPP
  42. EditHero
  43. EIZO Inc.
  44. Eluvio
  45. Entertainment Technology Center – USC Cinematic Arts
  46. European Broadcasting Union
  47. Evercast
  48. Evertz Microsystems
  49. EVL/UIC
  50. Fielding Graduate University
  51. FilmLight
  52. Final Draft
  53. Flanders Scientific, Inc.
  54. Flawless
  55. Foundry
  56. Fraunhofer DMT USA
  57. GB Labs
  58. General Intelligence
  59. Geoffrey Tully Inc
  60. Google
  61. Google Cloud
  62. Grass Valley
  63. HardingFPA
  64. HP
  65. I2A2 Technologies, Studios & Labs
  66. Iodyne Pro Data
  67. ISO
  68. Kibo121
  69. KNAV Navajo Television Channel
  70. Leica Geosystems
  71. LG Electronics
  72. Lightcraft Technology Inc.
  73. LucidLink
  74. Maple Leaf Sports & Entertainment
  75. MediaBridge Capital Advisors
  76. Memnon Archive Services
  77. Mobile TV Group
  78. MovieLabs
  79. MySavepoint
  80. NantStudios
  81. NBCUniversal
  82. Nextera Video
  83. NVIDIA
  84. Open Drives
  85. Paramount Pictures
  86. PB Technologies Group LLC
  87. Perfect Memory
  88. Perforce
  89. Perifery
  90. Picture Shop
  91. Podlabs Technologies Pvt Ltd
  92. Prima Lumina
  93. Prime Focus Technologies Inc.
  94. ProdPro
  95. Projective
  96. Puget Systems
  97. Quickture
  98. Remoto
  99. Rohde & Schwarz USA, Inc
  100. Ross Video
  101. SandTech
  102. Savepoint
  103. Scriptation
  104. SideFX
  105. SipRadius
  106. Skywalker Sound
  107. SMPTE
  108. Sony Electronics
  109. Sony Music
  110. Sony Pictures
  111. SRI International
  112. Storj
  113. StoryXcel
  114. Strada
  115. Strategic Perspective Consulting
  116. Studio Network Solutions
  117. Tech Align Group
  118. Telestream
  119. The Rebel Fleet
  120. TPN
  121. Trackit.io
  122. Tsecond
  123. Tunnel Inc
  124. Twelve Labs
  125. UHD Alliance
  126. Universal Pictures
  127. Utah Scientific
  128. VidOvation Corporation
  129. Walt Disney Studios
  130. Warner Bros. Discovery
  131. WEKA
  132. WorkIT Solutions
  133. Xytech Systems LLC
  134. Yamdu
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Innovation Zone

HPA invites individuals and companies to share new and innovative technology with the participants of the HPA Tech Retreat®. The Innovation Zone is where attendees can discover your company’s NEW technology in a space designed for learning and discovery. Bring your latest and greatest innovations that improve how the chain from acquisition to delivery is done. Apply Now! Limited Spaces Remaining.

Booth Guidelines
Apply Now
Equipment Order Form
Shipping Info

Innovation Zone Participants

  • Autodesk
  • Bitpress
  • Blackmagic Design
  • Bria AI
  • castLabs
  • Chaos
  • CineCert Inc.
  • Colorfront
  • EditHero, Inc.
  • EIZO Inc.
  • Eluvio
  • Evercast
  • Evertz Microsystems
  • FilmLight
  • Flanders Scientific, Inc.
  • Flawless
  • GBLabs
  • HP
  • LG Electronics
  • Lightcraft Technology
  • LucidLink
  • Perfect Memory
  • Podlabs Technologies Pvt Ltd
  • Puget Systems
  • Quickture
  • SandTech
  • Savepoint
  • Scriptation
  • SipRadius
  • Sony Electronics
  • SRI International
  • Strada
  • Studio Network Solutions
  • Tunnel Inc
  • Twelve Labs
  • WEKA
  • Yamdu

General Information & Pricing

Innovation Zone requirements:

Your demonstration must reflect technology that is innovative, game changing and important to entertainment markets including production, post production, broadcast, distribution, OTTs or related areas. It must provide the attendees with solution(s) that are unique and, if possible, demonstrate integrated workflows for distinctive services. Experimental products and new concepts or products are of particular interest. Start ups or creative solutions are most welcome.

You may bring secondary partners to be part of your space and demonstration if it fits within a complete solution that can differentiate the workflow or delivery process from what is available today.

Service companies and solutions providers who have unique, forward thinking offerings in production, post production, broadcast, distribution, OTT’s or a related area are invited to participate.

To apply, submit a description of what you would like to demonstrate for vetting purposes. Click here for the Application Form.

General Information:

The Innovation Zone is a meeting and networking area which will be open during conference hours as well as dedicated times. Refer to the program online (when available) for actual times.

You are not required to be present at your demo for the entire run of conference, except during the dedicated demo times listed in the Tech Retreat Innovation Zone schedule below. Additionally, you are free to make appointments during any open hours.

We encourage Tech Retreat Innovation Zone participants to invite clients, other individuals within your company and interested industry professionals to register and visit you at the HPA Tech Retreat. However, please note that there are no guest passes to attend just the Innovation Zone. All attendees must be registered through the Tech Retreat registration site.

 

Innovation Zone Space Fees:

$4,000 – for HPA Corporate Members (One (1) All-Access Conference Ticket)

$4,500 – for Non-Members (One (1) All-Access Conference Ticket)

One (1) Innovation Zone space includes:

  • One (1) 8’x10′ space, one 6′ table, two chairs, black tablecloth, and one 20 amp power drop*
  • 18″x24″ sign for booth that includes logo and contact information
  • Opportunity to interact with key players in the M&E community
  • One (1) All-Access Conference Ticket
  • Innovation Zone participants can purchase up to two (2) IZ Tech tickets for staff at the rate of $1,495 (includes all scheduled meals and Thursday conference access)

*Each space includes one table, two chairs (additional table and chairs available on a limited basis, fees apply), and one 20 amp power drop. Additional power, internet, furniture, AV, power strips and other equipment can be ordered through the hotel. Contact us for details.

Innovation Zone Space Fees are Non-Refundable.

Space Information:

The Innovation Zone is one large ballroom. You may apply for more than one space if you have more than one technology to present. An additional fee will apply and this space will be provided on an availability basis.

If you have something that requires a separate space, we may be able to provide this on a “limited engagement” basis. Please contact us at innovation.zone@hpaonline.com. Please note that an additional fee will apply.

Please note that an exhibit booth, bar-type unit or anything that will block full view or limit accessibility to the spaces around you are not permitted. A small cove for monitors, racks, and stands, if they don’t block a view, will most likely be permitted.

One pull-up type banner (maximum 3’x7′) will be permitted per space providing it does NOT contain marketing, pricing or sales pitches. Custom backdrops are not allowed.

Click here for booth setup guidelines.

If there’s a question about this, please contact us at innovation.zone@hpaonline.com.

Select additional furniture (e.g. high boy table, high stools) may be ordered through the hotel vendor.

A/V equipment may be ordered through the hotel vendor.

Links to all forms will be provided upon acceptance of your demo.

If your application is accepted you will be sent further information including access to pay for your Innovation Zone space.

Confirmation of your space in the Innovation Zone is a commitment to have your demonstration set up from Monday through Wednesday according to the times listed in the Program.

While your Innovation Zone demo does not need to be staffed at all times, there are specific times within the program during which Innovation Zone Staff is required to be present. All persons staffing your demo MUST have a valid ticket for the event. Approved and paid Innovation Zone space includes one full conference ticket. Any additional staff or attendees must purchase a Tech Retreat ticket.

Please contact events@hpaonline.com with any registration-related questions.

The HPA Tech Retreat has a number of Press attending. Press are requested to respect your wishes to be off-the-record or enter into an NDA, but you will need to arrange this directly with them. It is not required as part of HPA issuing a Press Pass.

Innovation Zone Schedule

(All times are Pacific, subject to change)

Innovation Zone open Monday through Wednesday during the Tech Retreat

Saturday, February 15

  • 12:00pm
    Begin load in of equipment to the hotel
  • 6:00pm
    Set up concludes for the evening

Sunday, February 16

  • 8:00 am
    Begin load in of equipment to the hotel
  • 9:00 am – 5:30 pm
    Innovation Zone opens for set up
  • 8:00pm
    All setup and clean up must be complete

Monday, February 17

  • 7:00 am – 8:00 am
    Final time for arrival and set up of demos at the hotel
  • 8:30 am
    Set up of demos must be complete
  • 9:30 am – 7:00 pm
    Innovation Zone is open

Tuesday, February 18

  • 8:30 am – 7:15 pm
    Innovation Zone is open (concurrent with sessions, booth does not need to be staffed at all times)
  • 12:30 pm – 1:15 pm
    Innovation Zone will be open during lunch
  • 6:00 pm – 7:15 pm
    Innovation Zone Cocktail Reception (sponsorships available)

Wednesday, February 19

  • 8:30 am – 8:30 pm
    Innovation Zone open
  • 6:00 – 8:00 pm
    Innovation Zone Cocktail Reception (sponsorships available)
  • 8:30 – 10:00 pm
    Innovation Zone break down.

Thursday, February 20

  • 8:00 am – 4:00 pm
    Innovation Zone break down. If anything is left until Friday, arrangements must be made directly with the hotel for storage and a fee may be charged.
  • All applications will be reviewed and vetted based on meeting the intent and focus of the Innovation Zone.
  • Applications submitted and approved by January 3rd will pay $4,000 for HPA Corporate Members or $4,500 for Non Members for a single Innovation Zone space and full conference registration for one person.
  • The 2025 HPA Tech Retreat will be an in person event from February 16-20.
  • All applications will be reviewed and vetted based on meeting the intent and focus of the Innovation Zone.
  • HPA Corporate Members – $4,000 (includes One (1) All-Access Conference Ticket)
  • Non-Members – $4,500 (includes One (1) All-Access Conference Ticket)
  • Applications will be accepted until space is filled.
  • To apply, submit a description of what you would like to demonstrate for vetting purposes. Click here for the Application Form.

One (1) Innovation Zone space includes:

  • One (1) 8×10 space, one 6′ table, two chairs, black tablecloth, and one 20 amp power drop*
  • 18″x24″ sign for booth that includes logo and contact information
  • Opportunity to interact with key players in the M&E community
  • One (1) All-Access Conference Ticket
  • Innovation Zone participants can purchase up to two (2) Innovation Zone Tech tickets for staff at the rate of $1,495 (includes all scheduled meals and Thursday conference access)

*Each space includes one table, two chairs (additional table and chairs available on a limited basis, fees apply), and one 20 amp power drop. Additional power, internet, furniture, AV, power strips and other equipment can be ordered through the hotel. Contact us for details.

 

Apply Now
Pricing/Registration

2025 HPA Tech Retreat Call for Proposals for Conference Program and Breakfast Roundtables

The 2025 HPA Tech Retreat is just around the corner, and we’re inviting you to be a part of this transformative event! Known for its deep dive into the latest advancements and emerging trends in media technology and content creation, the Tech Retreat offers two exciting opportunities for you to contribute: conference presentations and breakfast roundtables. Submissions for conference sessions will be accepted until October 18; submissions for breakfast roundtables are on a first-come, first-served basis until full.

The HPA Tech Retreat attracts a spectrum of distinguished participants, both attendees and speakers, and engages leaders from across our industry to inform the conversation.

Call For Proposals Is Closed Submit for Breakfast Roundtables Below.

Conference Sessions

Curated By Mark Schubin

Renowned for insight and discovery, the Tech Retreat’s conference sessions thrive on a culture of inquiry and collaborative conversation. Attendees and participants alike enjoy timely and topical presentations by working experts, whose insights are delivered with unusual candor in the retreat’s unique setting—underscored by its no-marketing presentation rule.

Mark Schubin’s curated sessions will explore the latest controversial topics and technology conundrums we haven’t even thought of yet, as well as the highly anticipated “Technology Year in Review” by Schubin himself. The weeklong program, and the conversations that follow, are pivotal in shaping the industry’s agenda for the year ahead.

Interested in speaking at the Tech Retreat?

Tech Retreat conference presentations are strictly marketing-free content that can focus on anything within far–reaching topics affecting the media tech industry and content creation. Proposals can be informal and brief—as short as a few words in length—but must be submitted by the would-be presenter to proposals@hpaonline.com.

Typically,  presentations are 30 minutes in length, including setup and Q&A. Proposals for shorter presentations may be more easily accommodated. Longer panels might be possible. If you have a preferred duration other than 30 minutes, that must be specified in your proposal. Time limits are strictly enforced.

We encourage submissions from those new to the event and members of underrepresented groups, as their unique perspectives are greatly valued. Anything from a newly discovered or obscure system setting to quantum entanglement for zero latency collaboration is worthy of submission.

Accepted proposals offer speakers, moderators, and panelists free access to their sessions and a substantial discount on the full retreat. Decisions are expected in November.

Proposals Closed Submit for Breakfast Roundtables Below.

Breakfast Roundtables

Unlike conference session presentations, breakfast roundtables at the Tech Retreat may include marketing content. They take place on Tuesday, Wednesday, and Thursday mornings of the event.

Breakfast roundtables are popular and always fill quickly. They are available on a first-come, first-served basis, with no vetting process. Proposals must be submitted directly by their proposed table moderators. Once the maximum number of tables is reached, no more will be accepted. All breakfast roundtable moderators must be registered for the Retreat and there is no Retreat registration discount conveyed by moderating a breakfast roundtable. Proposals should be submitted to proposals@hpaonline.com.

Note: No more than one roundtable per organization per day; more only if tables aren’t all claimed on the day.

Propose a Roundtable

Register Now!
Innovation Zone Open For Applications

Pricing

Attendees are responsible for making their own hotel reservations. Registration fees for the Tech Retreat do not include hotel accommodations. Payment in full is due at time of registration.

HPA is committed to your health, safety, and comfort while attending the HPA Tech Retreat. Please read our Event Policy before registering, and do not hesitate to contact us at hpa@hpaonline.com with any questions or concerns.

HPA Corporate Members
Individuals who are inheriting members of a corporate membership can take advantage of discounted Tech Retreat registration. Please be sure to register using your company email address to receive the discount. Click here for detail on how to sign up as an inheriting member or Become a Member to secure your spot!

HPA Tech Retreat Event
February 16 – 20, 2025
(All listed dates and pricing subject to change)

Inclusive Member-Only Package
Inclusive member-only package includes all-access registration plus a deluxe room with a golf course/pool view and HPA welcome amenity. Limited inventory. If sold out, please contact us to be placed on a waitlist.

Inclusive Member-Only Package (Sun-Thu)
HPA Members $4,095

HPA Golf Tournament – Sunday, February 16
Includes Green fees, cart rental, box lunch, two drink tickets, and prizes. Must be registered for the Tech Retreat to purchase.

HPA Golf Tournament (Sun)
Single Ticket $220
Foursome $880

HPA Tech Retreat Registration
This conference registration includes: All provided meals, admission to the Innovation Zone, all conference sessions and social events. Sunday Golf Tournament requires separate registration.

All-Access Registration (Sun-Thu)
HPA Members $2,195
Non-Members $2,795
Tech Retreat Speakers, Panel Moderators and Panelists Contact Us
Credentialed Press Contact Us

Registration By Day

Monday, February 17 – Thursday, February 20, 2025
These registration options include: All provided meals, admission to the Innovation Zone and Conference Sessions for the day(s) selected, and admission to the Conference Dinner (Tuesday registration only), and Innovation Zone Cocktail Reception (Wednesday registration only).
One Day Registration
HPA Members $1,295
Non-Members $1,575

 

Innovation Zone

Innovation Zone Space fee includes one All-Access conference registration. Visitors must be registered for the one of the following packages: All-Access, Registration by Day (Mon-Wed), or Wednesday Evening Innovation Zone Cocktail Reception. There are no complimentary passes.

Accepted Innovation Zone companies are limited to two Innovation Zone Tech registrations per space. Innovation Zone Tech Registration includes access to the Innovation Zone and all included meals Monday through Wednesday, admission to the Tuesday Evening Conference Dinner and Thursday conference access.

Innovation Zone Space (Includes 1 All-Access Conference Registration)
HPA Corporate Members $4,000
Non-Members $4,500
Innovation Zone Tech Registration (includes all scheduled meals and Thursday conference access)
Innovation Zone Tech (Limit 2 per space) $1,495
Innovation Zone Space Fees are Non-Refundable.

Please be advised that space is limited and always sells out.

 

Registration Terms

Please read our Event Policy before registering. You may pay by credit card in U.S. dollars only. If there are circumstances which prevent you from completing a registration, please contact our office. See registration form for complete payment information.

CANCELLATION AND REFUND POLICY

Cancellations made by January 23, 2025 will be refunded, less a 10% cancellation fee.

NO REFUNDS FOR CANCELLATIONS AFTER January 23, 2025. However, you may transfer a registration to another individual. No fee will be charged for transferred registrations provided the new registrant is of the same registration type (Member or Non-Member). If the new registrant is of a different registration type, the difference in price will apply.

In the event that a government restriction prevents attendance, we will provide a refund minus the cancellation fees mentioned above.

For questions or additional information contact: HPA at events@hpaonline.com or 818-273-1482.

Register Now!
Discover

Hotel/Travel

The HPA Tech Retreat will take place February 16-20, 2025 at The Westin Rancho Mirage Golf Resort & Spa in Rancho Mirage, CA.

Nestled on 360 acres in Rancho Mirage, the resort is a desert oasis located moments from Palm Springs. Rugged mountains and panoramic views set an extraordinary backdrop for an unforgettable experience.

HPA is buying out the hotel. Rooms will be available exclusively to Tech Retreat attendees.

How to Book Your Room

You must be registered to attend the 2025 HPA Tech Retreat to make a hotel reservation. The hotel reservation website will be sent via e-mail after you complete the conference registration process. Attendees are responsible for making their own hotel reservations. Registration fees for the Tech Retreat do not include hotel accommodation.

Event Hotel

The Westin Rancho Mirage Golf Resort & Spa
71333 Dinah Shore Drive
Rancho Mirage, CA 92270
http://www.marriott.com
Main Telephone: 1-877-253-0041

Room Rate

HPA has secured a discounted room rate for registered attendees of $324 per night (includes a $38 per night resort fee) plus applicable taxes.

*Please note room reservations can only be made with a valid Tech Retreat registration.

The resort fee covers several amenities, which include (subject to change):

  • Premium High Speed Wi-Fi access in Guest Rooms & Public Space
  • Meeting Room Wi-Fi access (for general browsing)
  • Two Bowling Games at Pinz & Pints
  • In-Room Bottled Water
  • Access to Little Links Miniature Golf Course
  • Access to Pete Dye Golf Practice Facility (Rental clubs not included)
  • Access to Westin Workout Fitness Studio
  • Two-hour bike rental per stay for up to 2 guests
  • Invitation to Sweets Social Hour Daily

Other hotel options:

Courtyard Palm Desert

Agua Caliente Resort Casino Spa Rancho Mirage

The Westin Mission Hills Resort Villas

Find other Marriott Options here.

Directions & Transportation

Southwest Airlines is Pleased to Offer
HPA Tech Retreat Attendees Discounted Fares

Book Via SWABIZ

Discount valid for travel 2/13/2025 to 2/23/2025.

In addition to discounted rates for HPA, travelers who book through us will receive an additional 50% in Southwest Bonus Points.

United Airlines is Pleased to Offer
HPA Tech Retreat Attendees Discounted Fares

Book Using Code ZQGG150458

Discount valid for travel 2/13/2025 to 2/23/2025.

To make flight reservations please use promotion code: ZQGG150458
MileagePlus members earn valuable miles for their travel when using the code.
Booking fees are waived for reservations using the code.
International customers may contact their local United Reservation Desk.

The Westin Rancho Mirage is located 7 miles from Palm Springs International Airport, 130 miles from Los Angeles International Airport (LAX), 77 miles from Ontario Airport, 130 miles from Burbank Airport and 116 miles east of Los Angeles if driving. For driving directions, please click here. Or, For those of you who use GPS or Google Earth, the coordinates: 33.81021715293067 North, 116.41294168768748 West.

Shuttle Companies

Taxi Companies

There are also a large number of limo, town car and private shuttle options. The full listing of available ground transportation from the airport can be found here.

For More Local Area Information, Please Click Here.

Register Now!

FAQ

1. What makes the HPA Tech Retreat unique?

The HPA Tech Retreat – now in its 30th year – is different. It’s a real retreat.  We ask world-class leaders in engineering, technology, creativity, and business to turn away from their day-to-day routines and gather to explore and experience the most compelling topics around the creation, management, and dissemination of content. This kind of focused, authentic discussion between experts happens nowhere else. 

Ideas are explored and debated – not just during onstage presentations, but throughout the event, from the golf tournament to breakfast roundtables and dinners, all the way through to nightcaps.  

Plus – for the second year, the Tech Retreat is taking over the hotel – so everyone you meet will be part of the conference, making networking easy.  

And we are having a fun day on Sunday – golf, yoga and pickleball – so come early! 

2. How do I submit a conference proposal?

The request for conference and roundtable proposals opened August 1. It will remain open until the program is completed, or the roundtables are filled. For more information on submitting, click here.  

3. Who is Mark Schubin?

Multiple Emmy-award winning SMPTE Life Fellow Mark Schubin is the world’s greatest expert on the intersecting histories of media technology and opera. He helped create the hotel in-room movie business, the first live nationwide stereo simulcast network, the first live multi-language cinema subtitles, and what was probably the first HDR-to-SDR converter (though no one knew what HDR was at the time). He has worked on moving-image projects on all seven continents (including Antarctica), including news in Kazakhstan, cable TV in Hong Kong, and the television transmission system of Barbados. He also worked on the standardization of the VU meter. His bedroom was an official test site of the ATSC, his paper on aspect ratios was cited by the FCC, and his blog at SchubinCafe.com is archived by the Library of Congress.

4. What are breakfast roundtables?

The breakfast roundtables are topical discussions during the breakfast hour – one topic per table.  

They are one of the most popular aspects of the retreat.  Roundtables start at 7:30am, when breakfast begins. Each table has a number which corresponds to a posted list of topics and moderators. 

Proposals must be submitted directly by their proposed table moderators. Once the maximum number of tables is reached, no more will be accepted. Note: No more than one roundtable per organization per day; more only if tables aren’t all claimed on the day. 

Moderators may choose any topic and run the roundtables as they see fit. They may present information, gather information from those at the table, or simply moderate discussions among other attendees.  

All breakfast roundtable moderators must be registered for the Retreat and there is no Retreat registration discount conveyed by moderating a breakfast roundtable.  

Proposals should be submitted to proposals@hpaonline.com. 

5. Health & Safety

HPA is committed to your health, safety, and comfort while attending the HPA Tech Retreat. Please read our Event Policy before registering, and do not hesitate to contact us at hpa@hpaonline.com with any questions or concerns.

In the event of any health concerns during the event, health and safety personnel will be available onsite. Please check-in with the Registration counter for assistance.

6. What are the refund policies if I registered and cannot attend?

Cancellations made by January 23, 2025 will be refunded, less a 10% cancellation fee.  

NO REFUNDS FOR CANCELLATIONS AFTER January 23, 2025. However, you may transfer a registration to another individual. No fee will be charged for transferred registrations provided the new registrant is of the same registration type (Member or Non-Member). If the new registrant is of a different registration type, the difference in price will apply. 

In the event that a government restriction prevents attendance, we will provide a refund minus the cancellation fees mentioned above. 

For questions or additional information contact HPA at events@hpaonline.com or (818) 273-1482. 

Register Now!
Overview

Welcome Activities

The Westin Rancho Mirage Golf Resort & Spa is officially, entirely, 100% HPA for the 2025 Tech Retreat. This means no non-Retreaters allowed and we’ll be able to offer the hotel’s many experiences exclusively to Tech Retreat attendees. Foster connections while having fun in our experiential offerings. See what we have lined up so far and check back for more details and activities to come!

HPA Golf Tournament

Tee-Off with us for the popular HPA Golf Tournament! Add a single ticket or bring a group for a foursome when registering for the Tech Retreat.

Single Golfer – $220
Foursome – $880

Tickets include Green fees, cart rental, box lunch, two drink tickets, and prizes.

Sunday February 16
11:00 am Check In
12:00 pm Tee off
5:15 pm End (Prizes to be given out 6 pm at Welcome Drinks)

Register Now!

Pickleball Paradise

HPA will be hosting a casual round robin pickleball tournament for all skill levels as well as a beginners’ clinic on 12 fresh new courts. Pickleball play is complimentary for registered attendees. Spaces are limited and advanced rsvp is required.

Sunday, February 16 – 1:00-3:00 pm
(times subject to change)

RSVP

Yoga

Unwind before the conference or take your fitness goals to the next level by attending yoga led by an expert instructor on the beautiful Monte Luna Event Lawn. This hour-long class is limited to 25 participants and advanced rsvp is required.

Sunday, February 18 – 2:00-3:00 pm
(times subject to change)

RSVP

HPA Membership at the Pool

Come meet the HPA Membership at the pool for drinks and networking.

Sunday, February 16 – 1:00-5:00 pm
(times subject to change)

Sweets Social Hour

Hosted by the Westin Rancho Mirage in Pinz & Pints.

Sunday, February 16
(times subject to change)

Pool Cabana Sponsorship

Come enjoy great weather by the pool! Enhance your day with a cabana rental.
Want a dedicated spot to meet up with your team or invite clients during the Tech Retreat?
Pool Cabana sponsorships are available for 2025 Tech Retreat. Food/drink service available at an additional charge.

More Information

Make the most of your Tech Retreat experience and explore all these additional offerings!

Additional Sunday activities TBA.

You will now be taken to the SMPTE website.

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